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Team

A Team You Can Count On

The Alloggio team draws on over 25 years' experience in the Hotel and short term and holiday letting industry.

EXCOM Team

Managing Director
Will Creedon

Will Creedon

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]

With 25 years of hospitality experience, Will Creedon has successfully operated multiple styles of tourism and leisure businesses across the globe.

Born and bred in Ireland, Will settled in Australia almost 20 years ago to work with the Roche family, developing the popular Harrigans Irish Pubs chain, assisting in the establishment and as General Manager of Hunter Valley Gardens, incorporating the southern hemisphere's largest commercial attraction garden as well as numerous associated hospitality businesses.

In December 2008, Will ventured to Newcastle, to operate a well known hotel and since has owned, grown and managed a number of successful restaurants, cafes, bars and accommodation offerings, as well as establishing numerous community events. Will has committed himself to help position the Hunter as a tourism destination, to ensure it continues to grow through events, infrastructure, experiences and activities and to advocate to all levels of government.

Will can often be spotted with his wife Karen and stepson Max (the tap dancer), taking in the activities across the region, from their home in Newcastle.


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Chief Financial Officer and Company Secretary
Michael Potts

Michael Potts

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]

An experienced business leader, Chief Financial Officer and Company Secretary with over 30 year experience who adds value directly, and via the team to deliver professionalism, efficiency and flexibility to the business.

Recognised for excellence in customer service, whether in a consultative capacity to an external client, or internally to divisions within the business.


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Chief Operations Officer
Shaun Measday

Shaun Measday

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]

Key Projects
Craig Roxby

Craig Roxby

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]

As a Chartered Accountant, Craig has gained experience in many areas of finance, but his real passion is implementing financial management reporting systems to help people better understand their business performance.

He is a numbers translator and is skilled at making complicated financial figures easy to understand.

He describes himself as ‘loyal, dependable, patient, generous and fair,’… as you would expect from an Accountant.

Craig is also a Newcastle boy and has a wife Sam and young family. Outside of work he loves hanging out with his family and going on little family adventures.


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Executive Manager - Hotels
Nicole Smith

Nicole Smith

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]

Nicole brings over 18 years’ experience within the hospitality industry and has worked in 4 star hotels within Australia including Melbourne and the Hunter Valley. She knows the hospitality industry from front to back, and started her journey with Alloggio as the Reservations Manager in 2018 before being promoted to Executive Manager in recognition of her strong leadership potential. Nicole oversees more than 15 staff across Regional NSW and Brisbane QLD.

Nicole has a can do attitude and is highly proficient in logistics, problem solving and ensuring great customer service. She recognises staff potential to ensure the team continues to learn and grow.


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Group Operations Manager - Holidays
Rod Hearn

Rod Hearn

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4036 3193
email[email protected]

Rod Hearn, a lifetime of direct hospitality experience. Rod is highly regarded within the emerging Residential Land Lease Communities sector as an accomplished executive who balances knowledge and foresight with advice. He is respected and admired as an inspirational and dynamic leader having established credibility from grass roots experience gained from 35 years in the hospitality and tourism industry.

After having commenced his career in Hotels in the mid-80s Rod became integral as a key executive member of the team to create Rydges Hotel Group. Executive management roles with Radisson, Westin, and Federal followed in Australia, Asia and New Zealand.
While at Ayers Rock Rod was approached to become COO of a new concept in Resort Parks his first foray outside the mainstream of Hotels.

The following 10 years saw Rod grasp the evolution of parks from “holiday to home”. Rods involvement with Gateway Lifestyle included the transition and management of some 48 parks, specifically the conversion to residential land lease. Whilst with Gateway he served as the representative to the Caravan and Camping Industry of Australia, the Residential Land Lease Association and the Australian Residential Parks Residents Association. Following his time at Gateway Lifestyle Rod has maintained his thirst for this industry through the roles of CEO (Secura Lifestyle) and Head of Operations Aspen Group.

Recognition has been bestowed upon Rod for his quality of leadership by national and state commissions as well as the companies he has contributed to, however Rod retains the underlying philosophy that “our business starts and ends with people, getting the best from those you work with and giving the best to customers and investors”.

Rod holds a Bachelor of Business in Catering and Hospitality Management with Sub Majors in Tourism and Marketing from Footscray Institute (now part of Victorian Universities).


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Finance Manager
Sue Nelson

Sue Nelson

place840 Hunter Street, Newcastle, NSW 2300
phone+61 2 4047 9987
email[email protected]au

Sue has 25 years experience in Financial and HR roles within a wide range of businesses, including hospitality, construction, labour hire and the IT industry. She has worked for Will Creedon over the last 10 years as Senior Bookkeeper in his various ventures.

Sue has enjoyed the challenge of her constantly changing roles and responsibilities within this growing company. Sue is loyal, courteous, determined, hard working and positive.

Born in the UK, Sue has been a Newcastle local since she was four years old. She enjoys going to the beach, walking, exercise, good food, good wine, great music and lots of travel. She live in Lake Macquarie with her husband Gavin, daughter Bethany and son Ben.


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More About Alloggio
The Alloggio Difference
groups
Vision
Simplify accommodation, enhancing guest and owner value.
explore
Purpose
Intuitively assisted people creating experiences in accommodation.
Our Brands

Alloggio

Winning Holidays

Newcastle Stays by Winning Holidays

Port Stephens Accommodation

Coffs Harbour Holiday Accommodation

Coffs Beach Houses

Sawtell Accommodation

Sunburst Holidays

Noosa Holiday Rentals

Mollymook Milton Holidays

Jervis Bay Rentals

Verve Vacation Rentals

Great Ocean Road Holidays

Noosa International